Week3: Convinced by new message during the beginning of the semester
This
poster is placed at the entrance of Canteen No. 1 at Wenzhou-Kean University,
advertising a newly opened Western restaurant on campus.
The
primary goal of this persuasive message is to attract more potential customers
to consume in the newly opened western restaurant in the Sino–U.S. joint university. It
aims to attract students and faculty to try their food and visit the restaurant
for events like birthday parties.
The
message is directed towards university community WKUers, making it relevant and
personalized. It highlights a variety of offerings (pizza, coffee, steak,
pasta, salads, birthday cakes), appealing to different tastes. Particularly the
¥1 promotion was a strong incentive to attract customers. The message aligns
with the start of the semester, capitalizing on increased foot traffic and
curiosity.
The
weakness reflected in the main information of the poster being written in
Chinese, may not effectively reach the majority of foreign professors at this
Sino-US joint university. Since many professors might not be good at Chinese,
the message will fail to engage this important demographic.
This
persuasive message comes from social media platform Xiaohongshu.
The
primary goal is to promote the book IELTS Writing - Band 9 Essays by Dr.
Bruce A. Smart as an essential guide for students aiming to improve their IELTS
writing skills and achieve a high score, specifically targeting Chinese
students.
It
speaks directly to Chinese students, addressing their specific challenges in
IELTS writing. The message emphasizes that the author has both Chinese and
English backgrounds, boosting credibility. It highlights the book's structured
approach, covering grammar, vocabulary, logic, and high-scoring sample essays.
However,
claiming the book can lead to a perfect 9.0 score might create unrealistic
expectations. While it mentions content areas, there’s a lack of specific
examples or previews to fully demonstrate the book’s value. It uses many
hashtags, which might make the message feel overly promotional rather than
informative.
If
I was the writer of this tweet, I would include real student success stories to
make the benefits more tangible. Additionally, I will soften the guarantee of a
9.0 score to focus on skill improvement might make the message more credible
and relatable.
This
persuasive message comes from WKU’s female restroom.
The
primary goal of this message is to promote a culture of mutual support among
female students at Wenzhou-Kean University by encouraging the responsible use
and supplement of essential items, such as menstrual pads, hairpins, and cotton
swabs, in the mutual aid box located in the women's restroom. It aims to ensure
that these items are available for emergencies and that users supply them after
use to maintain the system for others.
The
message encourages a sense of responsibility and cooperation, fostering a
supportive environment among female students. It clearly states the items are
for emergency use and gently reminds users to replenish them, which helps
manage and prevent misuse. The box provides immediate access to essential
items, addressing an urgent need that students might face unexpectedly. It
demonstrates thoughtfulness by offering basic necessities and making students
feel cared for and supported in their daily lives.
The
message relies heavily on individuals’ willingness to replenish items, but it
doesn’t provide any formal system or incentive to ensure restocking happens
consistently. The message is confined to the box and is only visible to those
who use that restroom, potentially limiting awareness.
If
I am in charge of producing this persuasive message as an event organizer, I
can improve by introducing a small incentive for replenishing the items, such
as a thank-you note and small gifts. Additionally, an anonymous suggestion box
or online form could be set up for users to notify someone when restocking is
needed.
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